Expanding Your Shopify Business Internationally

Learn to guide your business through the key steps of an international expansion. After completing the learning path, pass a proctored assessment to earn your Start Here and Go Abroad – Taking Your Store International badge.

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Learning path included

Proctored assessment

Verified Skills Badge

Please note: you can access this learning path without the Verified Skill Badge here.

About this learning path

This learning path will equip small to medium-sized merchants with the knowledge and tools necessary for successful global expansion. You'll begin by exploring how to effectively position your business in international markets and grasp key strategies for global selling. As you progress, you'll learn about essential topics such as the fundamentals of international selling, developing a tailored go-to-market strategy, and implementing localization strategies. Additionally, you'll navigate important aspects like pricing, shipping, and legal logistics to ensure a seamless transition into global markets. By the end of this learning path, you'll have the confidence to engage with international markets and build lasting relationships with customers worldwide.

 

Requirements

There are no prerequisites to completing this learning path

Assessment details

  • The assessment consists of 40 scored questions and will take approximately 50 minutes to complete. There is no time limit for the assessment.
  • A score of 80% will earn a Shopify Verified Skills badge shareable via Credly.
  • Assessments may contain up to 5 additional unscored questions that do not impact your results. These are inserted randomly into the assessment to gather data for future testing.
  • Badges are valid for two years from the date of successful completion.
  • Please visit the Help page for more information on earning and sharing your badge

Assessment outline

Getting started: 18%

Researching your international target market: 10%

Analyzing the international competitive landscape: 10%

Developing your international go-to-market strategy: 6%

International localization strategies: 18%

Pricing your products internationally: 12%

Shipping your products internationally: 12%